News:The inside story of Musical.ly - Business Insider
The inside story of Musical.ly - Business Insider: "The team turned Zhu's new idea into an app in 30 days, and launched Musical.ly in July 2014. Immediately, they saw the numbers were great. Around 500 people were downloading it a day, but more importantly, they kept coming back. "
Like Hipstamatic, they'll use it forever. Let's value this at a couple of billion.